Net Promoter Score® is a metric used by companies to measure Customer Loyalty. Additionally, it also appraises the health of a company and its Growth potential.It was first developed by Frederick Reichheld in his seminal paper, ‘The One Number You Need to Grow’. Now, it is used widely by companies to gauge Brand Loyalty. How do you calculate Net Promoter Score®?
NPS® or Net Promoter Score® is a metric used to various organisations to measure Customer Loyalty. It has been proven to be an accurate predictor of future growth. This metric measures the willingness of a customer to recommend a product or service to others. Numr, a market research company in India recommends that all organisations should continually track their NPS.Therefore, Net Promoter